How does the sending strategy avoid single bulk blasts (distribute across addresses / use SES)?

The sending strategy deliberately avoids single bulk blasts: rather than firing everything from one address (which harms deliverability), it distributes across multiple sending addresses (for example, around 500 per address) or uses dedicated email-marketing providers like AWS SES. Spreading the volume protects sender reputation and improves the chance messages land in inboxes…

The sending strategy deliberately avoids single bulk blasts: rather than firing everything from one address (which harms deliverability), it distributes across multiple sending addresses (for example, around 500 per address) or uses dedicated email-marketing providers like AWS SES. Spreading the volume protects sender reputation and improves the chance messages land in inboxes rather than spam folders. This reflects real-world email deliverability practice baked into the campaign engine.